As we all know Goa was a place for calm far from our busy lives. Today, it is just another commercial vacation spot, which means hell lot of trash thrown by the tourist.
The number of travelers visiting Goa is definitely expanding each year. In 2017, as per a report by Goa Tourism, in excess of 77 lakhs, both local and global visitors visited Goa. While this is incredible for the state’s travel industry, but there’s another flip side to it.
Most Goa beaches today are known for being excessively stuffed and contaminated. With trash directly thrown at the beach. These beaches are known for collecting garbage.
Nonetheless, to address this issue of hardcore rubbish dumping in Goa, the government has come up with an activity to make travelers increasingly interested and urge them to tidy up by offering beer in return for waste! Cool right?
This activity began in late January 2019, when the state service set up Zanzibar shack at Baga Beach – its first official pop up ‘Waste bar’ which will offer amazing deals to keep you interested. For 10 bottle caps or 20 used cigarette butts, you can get a chilled beer or cocktail.
It’s a part of campaign called ‘TeraMeraBeach‘, such waste bars will be set up at Calangute-Candolim beach two times per month for a limited span. For the most part between 4-6 pm at night. This TeraMeraBeach campaign is being sorted out and overseen by Drishti Marine, a beach management agency enlisted by the state government to make Goa more clean.
As indicated by a report by GQ, Noreen van Holstein, the co-maker of this crusade with Drishti Marine, revealed to IANS that “The waste-bar is a win-win concept. It’s positive for the venue as it is a positive event that attracts a crowd. You get very happy customers as they feel they contribute to the society and get a free drink for it. And for brands, it helps in positioning,”
“People come to Goa for two things: beach and the bar. So, let’s give them what they come for – free drinks in exchange for garbage that they collect. This ensures that they become conscious of the waste that is there on the beach and that trash actually has value! They will leave Goa with a positive feeling and a clean beach,” she added.
While Goa draws in eight million traveler every year, the beach here have regularly been criticized for absence of tidiness and cleanliness. The Government is presently cheerful that this campaign might help in a fun way to keep the beach clean and tidy.
Hopefully this will prevail the contamination of the beaches in the long run.
It’s a great idea but will it work? Will we have the Old Goa back again? All we can do is hope, help and create awareness.
If you like this post please comment below and share. If you like this page, do follow us on Facebook to be updated with our latest post or simply subscribe.